The researcher adopted purposive sampling method to identify respondents for the study
The researcher adopted purposive sampling method to identify respondents for the study.
Purposive sampling is one of the types in non-probability sampling. The technique does not select a random sample from the universe, but selects samples based on certain subjective qualities. It is a favored form of sample selection when the researcher is not aiming to generate results to be used to create generalizations about the entire universe. Tashakkori & Teddlie, 2003, have explained purposive sampling to be one of the methods of sample selection in non-probability sampling which involves the selection of certain cases based specifically on a specific purpose. The technique of purposive sampling is specifically used when the researcher wants to (a) select a purposive sample that represents a broader group of cases as closely as possible or (b) set up comparisons among different types of cases and (c) to achieve a comparability across different types cases on a dimensions of interest.
