Category: Marketing

Integration of technology into several aspects of people’s lives would be the very purpose of digitization, inclusive of the manner of information storage, even value, apps that enhance consumer experience. The developing global digitization trends such as cyber security and artificial intelligence are taking tall strides for upgrading product functionality and revenue growth. The impact …

1.Introduction Northpoint City is a suburban mall located in Yishun that offers an extensive range of shopping, entertainment and dining facilities which caters to a wide target market. It has two retail wings, the 920-unit North Park Residences, community spaces, an air-conditioned bus interchange (ready by 2019), a Community Club (ready by end 2018), and …

The faculty retirement literature contains several pieces related to the awareness and perceptions of retirement plans by faculty, in general 4, 42, 107, 108, among marketing faculty 28 and community college faculty 35, and compared to employees outside of academe 109. There are also discussions of resources for faculty as they plan for retirement 110. …

This analysis is about the marketing processes and theories within an international context, from my own experiences as a consumer and marketing student in the international context. This is about the “outside in” looking at a context, and analyzing the key market and competitive factors. At last, the identification of one local organization that operates …

Marketing Mix Collage Write Up M·A·C Cosmetics is the world’s leading professional makeup authority because of their unrivalled expertise in makeup artistry. M·A·C Cosmetics is owned by The Estée Lauder Companies which is one of the world’s leading manufacturers and marketers of quality skincare, makeup, fragrance and hair care products. M·A·C markets for a wide …

n 1980, Michael Porter described three generic strategies that a company of any size (small, medium or big) can choose to pursue its competitive advantage. These strategies are lowering the cost of product, product differentiation, and focus on the niche market. A company either chooses to lower the price of its products to beat the …

Classification predicts class labels, it is one type of prediction in which we can predict for the group, it constructs a model (Training Set) and classifies data on the training set and uses it in classifying new data (Testing Set). It is a supervised learning and the class definition and labels are clearing mentioned. The …

Product News Release/Pitch Submitted by: Dhanuj S. Nair Part 1: Product News Release Williams-Sonoma launches new outdoor cookware range with their High-Heat Nonstick Steel Grill Roaster XL being the pick of the lot! Grilling made easy and tasty and effortless for almost anyone! San Francisco, California, U.S/June 26, 2018/ Business Wire – Williams Sonoma, a …

relate to Deficiencies in know-how or expertise or competencies lack of important physical, organizational, or intangible assets, missing capabilities in key areas. Resource weaknesses and deficiencies are competitive liabilities. Potential resource of weaknesses: no clear strategic direction, obsolete facilities, weak balance sheet; excess debt, higher overall costs than rivals, missing some key skills/competencies, internal operating …